How to Use AI to Boost Sales in 2025

Turn AI into a pipeline multiplier by focusing on three stages: leads, follow-ups, and closing.

1) Leads

  • Use AI forms/chat to pre-qualify and tag by intent.
  • Summarize inbound emails and auto-route to the right rep.

2) Follow-ups

  • Generate tailored follow-up emails referencing call notes, objections, and timeline.
  • Create a “nudge” cadence for stalled deals.

3) Closing

  • Draft proposal templates with dynamic pricing tables.
  • Auto-generate mutual action plans and recap emails.

Metrics to Watch

  • Speed-to-lead, qualified meeting rate, win rate, sales cycle length.

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